Digital Marketing Manager


About Stride

Stride is an investor-backed startup changing the way travelers find and book their perfect trip, with the mission of making authentic world travel more accessible. Our leadership and investors consist of travel and internet industry veterans including executives from Kayak, Hipmunk, JetBlue, TDG Ventures, Intrepid Travel, Viator, and Google. Stride recently won the Phocuswright Battleground startup competition - travel tech’s most prestigious award.

Stride is the first search and comparison marketplace for all professionally-planned global travel experiences including tours, adventure travel packages, and small ship cruises. Stride offers thousands of trips from over 400 leading travel companies along with reviews and rich destination guides.

Role

As Stride’s first Digital Marketing Manager, you will oversee all online marketing channels for the company, including SEM, SEO, and social media. You’ll use your prior experience to efficiently acquire engaged users, and then work closely with the Product Manager to ensure those users convert. Through a mix of analytical prowess and creative problem solving, you will enhance Stride’s presence in both organic and paid search results, working with your colleagues in Content and Social Media marketing to create robust campaigns that target our key customer segments. You will also have the opportunity to test new acquisition channels, create A/B tests, and of course measure all of your results to inform business decisions. To succeed in this role, you must possess a blend of analytical and creative marketing skills, a big-picture vision, and the drive to make that vision a reality.

Responsibilities

  • Create, manage, and optimize PPC campaigns in Adwords and Bing

  • Employ both onsite and offsite tactics to improve company’s organic search presence

  • Use Google Analytics, Google/Bing Search Console, and social media analytics tools to develop reports and actionable insights

  • Drive engagement from social channels, including developing company’s paid social media strategy (Facebook, Pinterest, Instagram)

  • Uncover other effective user acquisition opportunities through creative growth hacking efforts

  • Manage marketing interns and contractors

Experience & Skills

  • 3-7 years progressive digital marketing experience creating, executing, and analyzing campaigns - specifically SEM, SEO, and paid social media (Facebook).

  • 2+ years experience managing SEM campaigns for consumer brands

  • Experience working at a startup or similar fast-paced, results-driven environment with varied responsibilities

  • High drive for achievement and creative problem solver in resource-constrained environment

  • Demonstrated analytical decision making skills; ability to manipulate and interpret data and trends. Working knowledge of Google Analytics, Search Console, Ahrefs/Moz SEO tools

  • High attention to detail and the ability to effectively manage multiple projects at a time and successfully meet deadlines

  • Effective communication skills - for customers, business and technical colleagues  

  • Experience in ecommerce or other transaction-oriented consumer web apps preferred

  • Team player that works well in collaborative situations; fun and good sense of humor

Why Work At Stride

We are a small, fast-growing, passionate bunch of travel and tech loving people, backed by some of the biggest names in the industry. Working alongside the Co Founders, you will influence key decisions during a pivotal time for the company and have an impact from day one. You will grow the business, knowing that you are helping travelers find authentic ways to travel the world.

What We Offer

  • COMP: Seed-stage funded compensation package with generous stock options

  • INDUSTRY: Exposure to the fun, dynamic travel technology industry

  • OFFICE: An open, collaborative and conveniently located office at an awesome co-working space in the heart of SoMa plus the awesomest office dog on the planet.

  • ENVIRONMENT: Fun collaborative team spirit - regular company lunches and happy hours plus quarterly team outings & parties  

  • GROWTH: The chance to learn and advance quickly at a growing startup & make a significant impact, working directly with the Co-founders

  • FLEXIBILITY: Flexible work schedules and unlimited vacation

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To apply, please drop us an email with:

  • A brief description of why you want to join Stride

  • Your resume & LinkedIn profile

 

Tours & Operators on Stride Awarded and Featured by:

  • National Geographic, Condé Nast Traveler, Travel + Leisure
  • Outside, The New York Times
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